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Social Brand & Community Strategist

Social Brand Strategist

I'm a curious mind, passionate about collaboration, connecting people and creating unique experiences, bridging social media and IRL communities.

I help brands to make the most of Social Media. I’m specialised in social media and brand communications, I love to connect brands with their people, find innovative and clever ways of helping brands grow and tell stories and weave digital into real-world experiences.

I'm a curious mind, passionate about collaboration, connecting people and creating unique experiences, bridging social media and IRL communities.

Strategically connecting brands with people through cultural insight.

Understanding the Consumer is key in our ever-changing world.

With a background in Social & Consumer Psychology and an unstoppable curiosity to explore new countries, cultures and trends, I translate brands and ideas into culturally & community-relevant communications concepts, campaigns and formats, that connect to the consumer of today and wave digital into real-life experiences.

Some of the services I offer:
- Social Media Strategy & Campaign Management
- Brand Strategy and Development
- Audience & Community Development
- Creative Direction and Storytelling
- Cultural Programming, Curation & Production

Some Of My Work

You're in good company!

Creative Hub & Foodie Network

You're in good company!

Working with a small team and global network of creatives ranging from designers, copywriters to photographers and editors, I bring creative ideas to life.
Here are some of the companies & brands I've worked with over the years.

My mission is to inspire new ways of thinking, working and collaborating.

Workshops, Talks & Lectures.

I love to bring people together, travel and work from everywhere and am basically living my best freelance/creative entrepreneurial life.
I host events, talks and session to share my experiences and occasionally write about them.

Never stop learning – Apart from helping brands with their Social Strategies, I give talks and University lectures around Social Media & Consumer Psychology. Discover the latest social media trends and enjoy reading all about them in my current issue. Feel free to download & share!

You can book me for company workshops, keynote talks & University lectures around Social Media, Social & Consumer Trends, Community Building and more.

Find me on Medium

Co-Founder Work & Community Space

Creative Hub & Foodie Network

Create & Collaborate: Creative Studio

Passionate about collaboration, connecting people and creating unique experiences/events, I recently founded a Work & Community space in Vienna, to bring together creatives with different skills and create new opportunities, ideas and conversations.

Collaboration is what keeps us creative. To bring like-minded individuals who champion innovation and collaboration together, we opened the doors to our "Neue Freunde Studio" a Social Media & Content Creation Studio and creative hub. Further than that, I am Co-Founder of Foodie Network & Pop-Up Event Series 'The Brunch Club'.

Passionate about collaboration, connecting people and creating unique experiences/events, I recently founded a Work & Community space in Vienna, to bring together creatives with different skills and create new opportunities, ideas and conversations.

Find Out More